Janny Alberts

Janny Alberts was raised as a farmer’s daughter. She was organizing projects for long-term unemployed people when she was asked to work for NV Zeedijk, a private-public company founded in 1985, named after the street where the company initially started its activities: the economic recovery of the totally impoverished Zeedijk, with in particular the improvement of the living and working in the area and elsewhere in the center of Amsterdam.

She was tasked with buying real estate in downtown Amsterdam, restoring it, managing the buildings and renting them out, with the aim of restoring balance in the neighborhood. Characteristic of NV Zeedijk is that it always searches for balance between the neighborhood’s businesses, residents and visitors.

She was tasked with buying real estate in downtown Amsterdam, restoring it, managing the buildings and renting them out, with the aim of restoring balance in the neighborhood. Characteristic of NV Zeedijk is that it always searches for balance between the neighborhood’s businesses, residents and visitors.

Janny’s mission as director of NV Zeedijk is to preserve a balance on the Zeedijk allowing residents and businesses to live in harmony side by side while maintaining space for visitors. Janny recognizes and supports the Red Light Jazz Festival as an initiative where interests of businesses, residents and visitors meet.

Red Light Jazz ambassadeur - Janny Alberts